Business Studies

Marketing

Easy

Though advertising is one of the most frequently used medium of promotion of goods and services, it attracts lot of criticism. Identify various criticisms of Advertising:

(A) Undermines Social Values

(B) Encourages Sale of Inferior Products

(C) Confuses the Buyers

(D) Flexible Tool

Choose the correct answer from the options given below:

(A), (B) and (C) only

(A), (B) and (D) only

(A), (B), (C) and (D)

(A), (C) and (D) only

✅ Correct Option: 1

Recognised criticisms of advertising include that it undermines social values (A), encourages the sale of inferior products since it does not distinguish quality (B), and confuses buyers because of numerous similar claims (C). Being a flexible tool (D) is a merit of advertising, not a criticism. Hence A, B and C only.

2026: 11 May Shift 1

In which of the undermentioned channels of physical distribution, role of an agent is required?

2026: 12 May Shift 1

Which of the following is not a component of physical distribution?

2022: 6 Oct Shift 1

Which one of the following is not true about objections to advertising?

2024

In the above case 'Just Foodie' is using various variables of Marketing Mix. Identify the variable used in the following statement: 'To make their products available to customers at right time, right place, they are also selling their products to grocery stores in addition to their own outlets.'

2025: 31 May Shift 1

Which of the following is not a component of physical distribution?

2026: 13 May Shift 1

How does XYZ Electronics use personal selling?

Solution

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