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'Personal Selling' helps the Customers in the following ways:

(A) Help in identifying their needs and wants.

(B) Customers get the latest market information regarding price changes and product availability.

(C) Personal selling demotivates customers to purchase new products.

(D) Customers get expert advice and guidance in purchasing various goods and services.

Choose the correct answer from the options given below:

Solution

✅ Correct Option: 4

Personal selling helps customers identify their needs and wants, gives them the latest market information about price changes and product availability, and provides expert advice and guidance in purchasing. It motivates, not demotivates, customers to buy new products, so (C) is wrong. Hence (A), (B) and (D) only.

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