The societal marketing concept focuses on : Option 1: Customer satisfaction only Option 2: Profit maximisation only Option 3: Customer satisfaction and social welfare Option 4: Production efficiency

The answer is 'Customer satisfaction and social welfare'. View full solution:

CUET Business Studies - The societal marketing concept focuses on : | PYQs + Solutions

CUET Business Studies 2026 12th May Shift 1

Business Studies

Easy

Customer satisfaction only

Profit maximisation only

Customer satisfaction and social welfare

Production efficiency

✅ Correct Option: 3

Related questions:

20th May Shift 1

Which of the following statement is true?

22 May Shift 2

Match List-I with List-II

List-I	List-II
(Types of products)	(Examples)
(A) Speciality products	(I) Rare collection of artwork
(B) Shopping Products	(II) Furniture, clothes
(C) Convenience products	(III) Equipments like hand tools, installations like elevators
(D) Capital items	(IV) Toothpaste, medicines

Choose the correct answer from the options given below:

31 May Shift 1

Which of the following statements are not correct regarding the sales promotion?

(A) Sales promotions refer to long-term incentives, which are designed to encourage the buyers to make an immediate purchase.

(B) Sales promotion includes advertising, personal selling and publicity.

(D) Sales promotion tools involve two-way communication.

Choose the correct answer from the options given below: