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Which of the following are the functions performed by labelling?

A. Describes the product and specifying its content

B. Provides protection to the content of product

C. Gives generic name to the product

D. Provides information required as per the law

E. Facilitates the introduction of new product

Choose the correct answer from the options given below:

Solution

Correct Option: 2

Labelling describes the product and specifies its contents (A) and provides information required as per law (D). Protection of product content is a function of packaging, generic name is related to branding, and new product introduction is a function of promotion.

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