Business Studies

Marketing

Medium

That part of a brand which can be recognised but cannot be utterable is called _____.

Brand name

Trade mark

Brand mark

Patent

✅ Correct Option: 3

A brand mark is the visual part of a brand such as a symbol, design, colour, or lettering that can be recognised but cannot be spoken. The brand name is the utterable part, while a trademark is the legally protected brand or brand mark that enjoys legal protection.

2026: 12 May Shift 1

The societal marketing concept focuses on :

2025: 3 June Shift 2

Which of the following components are important activities involved in physical distribution?

2025: 3 June Shift 1

"The company employs digital marketing through social media campaigns, influencer partnerships, and online advertisements". Identify the marketing mix highlighted in the aforesaid statement.

2026: 24 May Shift 1

Despite showing TV ads and other promotions, what went wrong when the activist audience criticized LEGO for stereotyping?

2022: 30 Aug Shift 1

Ravi has started his online business of selling Garments because of low cost of production. Identify the distributions channel used by Ravi.

2026: 20 May Shift 1

Which of the following statement is true?

That part of a brand which can be recognised but cannot be utterable is called _____.

Solution

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CUET Business Studies Past Year Questions (Topic-Wise)