The process of giving a name or a sign or a symbol to a product is a part of which element of marketing mix? Option 1: Product mix Option 2: Price mix Option 3: Place mix Option 4: Promotion mix

The answer is 'Product mix'. View full solution:

CUET Business Studies - The process of giving a name or a sign or a symbol to a product is a part of which element of marketing mix? | PYQs + Solutions

CUET Business Studies 2022 16 July Shift 2

Business Studies

Easy

Product mix

Price mix

Place mix

Promotion mix

✅ Correct Option: 1

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Match List I with List II

List I	List II
A. Gathering and analysing market information	I. Sell the product in its 'generic name'
B. Branding	II. Persuading customer to purchase product
C. Promotion	III. Identify needs of customer
D. Transportation	IV. Movement of goods from one place to another

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