Smita joined a gym by observing the health and fitness trend in the society. She became health conscious and started buying organic food. Which dimension of business environment is highlighted here?
Smita joined a gym by observing the health and fitness trend in the society. She became health conscious and started buying organic food. Which dimension of business environment is highlighted here?
Solution
✅ Correct Option: 2
Smita's behaviour responds to trends in health, fitness, and consumption of organic food. These are lifestyle, values, and customs of society, which fall under the social dimension of business environment. Economic deals with income and markets; technological with innovations; political with government stance.
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