Why are consumers unhappy with commodities that they have just bought?

**From passage:** "While consumers should ideally be blaming their heightened expectations for their lack of happiness, they blame the commodity instead." **Thought Process:** Question asks WHY people are unhappy after buying something new → Passage directly explains this → People have "heightened expectations" = they expect too much → They think the new phone/car will make them super happy → When it doesn't, they're disappointed → But they blame the product, not their unrealistic expectations → Option 1 says this - exaggerated expectations cause unhappiness. 🟢 **Option 1** → Correct → "Heightened expectations" = exaggerated/too high expectations. This causes disappointment. 🔴 **Option 2** → Wrong → TV ads DO create hype. That's part of the problem, not a lack of hype. 🔴 **Option 3** → Not in Passage → This economic law isn't discussed. 🟠 **Option 4** → Missing the Point → They do think about better functionality, but the real problem is their expectations are too high overall.